top website builders for nigerian entrepreneurs top website builders for nigerian entrepreneurs

Top 5 Website Builders for Nigerian Entrepreneurs in 2025

Choosing a website builder can be challenging due to the numerous options available. If you’re searching for the top website builders for Nigerian entrepreneurs, platforms like Wix, Shopify, Squarespace, and others each offer unique features and pricing. The real challenge is knowing which one truly fits your business needs and goals.

As Nigeria’s digital economy continues to expand, more entrepreneurs are turning to website builders to establish their online presence. Whether for blogging, service promotion, portfolio showcases, or running an online store, choosing the right platform is key.

The top website builders for Nigerian entrepreneurs offer tools that support local needs, like mobile responsiveness, easy customization, and integration with local payment gateways.

This article covers these website builders, highlighting their distinct features and advantages to help you choose the best platform for your business.

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WIX

Wix is a user-friendly top website builder for Nigerian entrepreneurs. It can be used to create personal and business websites, as well as exceptionally professional portfolios.

Wix offers visually appealing designs tailored to a wide range of users, including restaurants, small businesses, online stores, and creative professionals such as photographers and musicians. 

Wix’s simple drag-and-drop interface makes it easy to showcase your work using images, videos, text, and data. Wix provides an all-in-one website-building solution. It combines robust enterprise-level infrastructure and business tools with advanced SEO and marketing features, empowering anyone to build and expand their online presence.

With over 75 pre-designed portfolios and CV templates, you can quickly build and customize a site to reflect your brand. The free plan includes 500 MB of storage, 1 GB of bandwidth, and a wixsite.com subdomain.

Upgrading to a paid plan removes Wix branding, allows you to use a custom domain, and unlocks e-commerce features. Although Wix offers a wide selection of templates and flexible pricing options, most advanced features are only accessible with a paid plan. 

wix website builder

Rating

4.4/5

Pricing

Wix offers a range of pricing plans, from $23 per month to $500 per month, depending on the features and type of site you’re building. A free plan and a 14-day free trial for premium plans are also available. Overall, the pricing is considered reasonable for the value it provides.

Features

Wix comes with robust sales and eCommerce features designed to help businesses grow. Some key features include:

  • Support for product videos
  • Pay-on-installments options
  • Support for multiple currencies
  • Built-in SEO tools
  • Booking system for service-based businesses
  • An advanced mobile-optimized editor to ensure your store looks great on any device

Pros 

  1. Wix is beginner-friendly, making it ideal for users with little technical experience.
  2. It’s an all-in-one platform with hosting, templates, and a drag-and-drop website editor.
  3. Wix offers affordable pricing, a free plan, and several reasonably priced paid options.
  4. All Wix websites are mobile-responsive, ensuring they look great on any device.
  5. The Wix App Market allows users to easily add features such as forms, galleries, and bookings.
  6. Wix supports eCommerce, with around 40% of its users running online stores.
  7. The platform enables quick setup to build and launch a professional website.

Cons

  1. Wix has limited design flexibility and may not be suitable for users who want complete creative control.
  2. The platform doesn’t offer a true blog feature, and existing workarounds can be inconvenient.
  3. Wix generates messy URLs, which can appear long and unprofessional on certain pages.
  4. Creating a sub-menu is not straightforward, as each sub-page must be built individually.
  5. Some users have experienced occasional technical issues or performance glitches.

Webflow

Webflow has become a top choice for solopreneurs, designers, and small business owners looking to build stylish, high-performance websites and online stores without sacrificing creative control.

With its visual front-end builder powered by clean HTML, CSS, and JavaScript, Webflow offers the flexibility of custom code without needing to write it, making it ideal for users who want pixel-perfect results with a no-code approach.

Webflow is especially well-suited for businesses and freelancers who want to launch a fully customized site quickly while maintaining full design freedom and scalability. Its professional-grade tools, CMS, and integrations make it a smart choice for serious entrepreneurs who want more than just templates.

webflow website builder

Rating

4.6/5

Pricing

Webflow offers multiple pricing tiers: Basic, CMS, Business, and Enterprise, starting at around $14/month for basic websites. E-commerce plans start from $29/month. A free tier is also available for testing and learning.

Features

  1. Visual drag-and-drop design editor
  2. Fully responsive design control
  3. Clean, production-ready code export
  4. Built-in CMS for dynamic content
  5. SEO and marketing tools
  6. Hosting with global CDN and SSL

Pros

  1. Full design freedom with no code required
  2. Developer-friendly with code access and export
  3. Built-in CMS and SEO tools
  4. Scales well for larger or more complex sites
  5. Excellent documentation and community support

Cons

  1. Steeper learning curve for beginners
  2. More expensive than basic site builders
  3. Some features (like CMS and e-commerce) are locked behind higher plans
  4. Limited template options compared to competitors

Shopify

Shopify is the website builder for launching an online store and running an e-commerce business efficiently. Trusted by users in over 140 countries, it is the most widely used e-commerce platform globally. If you’re looking for an all-in-one solution for your online business, Shopify is a great choice. Let’s look at its features and offerings in our in-depth review. 

Shopify offers a wide selection of free and premium themes. Its dashboard features around 18 free themes and more than 1,000 paid options. These themes are easy to apply, allowing you to use pre-designed templates with just a few clicks. However, if you want to customize these templates beyond the basics, the process can get complex and require the expertise of a professional web designer.

shopify website builder

Rating

4.5/5

Pricing

Shopify offers a range of pricing plans to suit different business needs, including Shopify Lite, Basic, Standard, Advanced, and Shopify Plus. Plans start at $9 per month and can range up to $2,000 for large-scale, customizable solutions.

Plus, you can test the waters with a 3-day free trial to set up your store before committing to a plan, making it a top website builder for Nigerian entrepreneurs looking to launch an online store with flexible options.

Features

Some key features of Shopify include:

  1. Built-in sales tools like Shopify POS, abandoned cart recovery, multi-currency support, and seamless shopping functionality
  2. Access to a wide range of third-party apps via the Shopify App Store for added features (some may require extra fees)
  3. ALT tag support for adding keywords and enhancing SEO
  4. Built-in blogging feature for content marketing and customer engagement

Pros

  1. Easy to use, even without technical experience
  2. Built-in tools for payments, marketing, analytics, and inventory management
  3. A large app store for adding extra features
  4. Secure and reliable with SSL and PCI compliance
  5. 24/7 customer support
  6. Mobile-friendly store design
  7. A variety of templates with basic customization options

Cons

  1. There is no free plan; only a 3-day trial is available, followed by monthly fees.
  2. Transaction fees, unless you use Shopify Payments
  3. Limited flexibility compared to fully custom-built websites

Weebly

Weebly website builder is perfect for small businesses and entrepreneurs who want to establish an online presence without needing technical expertise. It offers mobile-responsive templates, simple drag-and-drop editing, and essential e-commerce tools to help users build professional-looking websites.

What makes Weebly stand out is its attractive design options and user-friendly interface. Whether you’re launching a store or creating a content-driven site, Weebly streamlines the process so beginners can focus more on growing their business and less on the technical side of web development.

weebly website builder

Rating

4.1/5

Pricing

Weebly provides affordable and beginner-friendly pricing options with four main plans: Free, Standard, Professional, and Performance. Pricing starts at $0 per month and goes up to $26 for the most advanced plan. While the Free and Standard plans are great for basic websites, the Professional and Performance plans are ideal for building a scalable and fully-featured online business.

Features

  1. A drag-and-drop editor that’s easy to use, even without technical skills.
  2. Around 40 free themes plus additional premium themes
  3. Theme customization using HTML and CSS
  4. Basic e-commerce tools like product listings, shopping carts, and payment processing
  5. Advanced higher-plan features include inventory management, coupon codes, and a shipping calculator. 

Pros

  1. Easy-to-use drag-and-drop interface suitable for beginners
  2. Offers a variety of professionally designed, mobile-responsive templates
  3. Built-in e-commerce tools for managing products, inventory, and payments
  4. Basic SEO tools such as customizable meta tags and URL settings
  5. Websites are automatically optimized for mobile devices

Cons.

  1. Minimal theme selection
  2. The free plan allows only up to 6 pages.
  3. Layouts are fixed and cannot be changed.
  4. The sidebar width is fixed and cannot be adjusted.
  5. Limited compatibility with custom HTML scripts

Squarespace

Squarespace is an all-in-one platform for creative entrepreneurs and a top website builder for Nigerian entrepreneurs who want to showcase and sell their products, services, or content online. With its sleek, professionally designed templates, integrated e-commerce tools, and flexible customization options, it’s ideal for artists, designers, and small business owners who want their websites to look as polished as their work.

While the basic plan may lack some advanced sales features, Squarespace shines in design and flexibility. Its strength is helping users create visually stunning websites, making it a top choice for creatives and small businesses that prioritize aesthetics and don’t need highly advanced e-commerce capabilities.

squarespace website builder

Rating

4.5/5

Pricing

Squarespace offers four pricing plans: Personal, Business, Basic Commerce, and Advanced Commerce. Prices range from $14 to $49 monthly, depending on your desired features. The Personal plan is ideal for bloggers and small service-based businesses, while the Business and Commerce plans are better suited for online stores and e-commerce businesses. Squarespace also provides a 14-day free trial, including a free domain for one year with annual subscriptions.

Features

  1. Centralized and straightforward business setup
  2. User-friendly content management system (CMS)
  3. No technical skills needed to operate
  4. Around 100 free templates and several premium themes
  5. Video tutorials are available for easier template editing
  6. Option to hire web designers or developers for custom designs

Pros

  1. Intuitive drag-and-drop interface, ideal for beginners
  2. All-in-one platform with hosting, templates, and customer support
  3. Visually stunning, responsive templates
  4. Built-in features (e-commerce, blogging, SEO tools, analytics)
  5. Secure platform with automatic updates and maintenance

Cons

  1. Limited customization and flexibility, especially for advanced users
  2. Higher pricing compared to some competitors, especially for e-commerce plans
  3. Basic e-commerce tools in lower-tier plans
  4. Fewer third-party integrations than platforms like WordPress
  5. Limited SEO control compared to competitors

Conclusion

Even the most reliable things in life come with a touch of unpredictability. Similarly, the most trusted and reliable website builders may fall short in certain areas, such as speed or limited free customization options.

Nigeria’s rapidly expanding digital economy presents challenges and opportunities, making it essential to choose a website builder that fits your unique needs.

While your website builder sets the foundation, reliable hosting brings everything to life. With MokohHost’s fast, secure, and locally tailored hosting solutions and domains, you can ensure your websites run smoothly and deliver a great customer experience every time.

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